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William Hill Bookmaker Review

If you’re looking for a trusted bookmaker to open an online betting account with, then we most certainly recommend William Hill. Established way back in 1934, they’re a giant operator in the sports betting world. While they continue to operate primarily in the UK, Hills have also branched out into the likes of Spain and Italy.

William Hill offer markets on more than 50,000 football matches every year, with the company currently holding over 2,250 betting shops in the UK. This colossal high street presence makes them the largest bookies in the country. In this review, we principally look at the online side of the business and why it’s worth having an account with them.

Why Open a William Hill Account?

There are a plethora of reasons to be a William Hill customer. The homepage is always packed with Daily Enhanced Specials, giving customers the chance to get a price boost on certain popular daily sporting events. It might be a football team to win their match or even three favourites all to triumph.

You’ll also have easy access to the In-Play console where you’ll nearly always find a wide range of sporting events being covered. The live odds are constantly being updated and you can enjoy over 100 live markets when it comes to some of the most popular football leagues.

Cash Out is also widely available across several sports, although William Hill prefer to call it Cash In. Customers are able to identify which markets are eligible thanks to the Cash In icon. You can also visit your Open Bets next to the Bet Slip and see where you can press the green button. 

Enjoy Flash Odds and Double #YourOdds on Selected Events

As the name suggests, Flash Odds appear on the William Hill website for a short period of time – blink and you’ll miss them! Naturally, the more frequently you visit, the greater your chance of enjoying hugely enhanced prices. These are available each week for all the biggest events in the sporting calendar.

#YourOdds is a neat innovation from Hills that allow customers to contact the bookmaker with requests of their own that don’t currently appear on site. You might want to combine a number of outcomes to happen in a particular match, since the traders often accept these requests and publish the odds onsite.

Customer Service

The usual channels of service are delivered with aplomb by William Hill, with 24-hour support provided through live chat, email and phone lines. Interestingly, Twitter is emphasised as the company’s major channel of customer support, with a ‘Tweet Us’ button available when you click on the text bubble icon in the website’s ‘Help’ section.

William Hill Review – The Verdict

Smooth, advanced performance with regards to live streaming and in-play markets coupled with features like Flash Odds, William Hill remains at the forefront of betting technology. With a solid range and markets also available, Hills certainly lives up to its billing as the UK’s largest high street bookmaker. 

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